Only When the Words Outdo the Silence

Marketing, Media and Minutiae

Facebook vs Google Hyperbole

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Although Larry Page, Google’s co-founder and its CEO since April, was born just 11 years before Mark Zuckerberg, his counterpart at Facebook, the two belong to different Internet generations with different worldviews. In Page’s web, everything starts with a search. You search for news or for a pair of shoes or to keep up with your favorite celebrity. If you want to learn about a medical condition or decide which television to buy, you search. In that world, Google’s algorithms, honed over more than a decade, respond almost perfectly. But in recent years the web has tilted gradually, and perhaps inexorably, toward Zuckerberg’s world. There, rather than search for a news article, you wait for your friends to tell you what to read. They tell you what movies they enjoyed, what brands they like, and where to eat sushi.

from CNN

I read that much of the article and stopped.

Then scrolled to the bottom of the page to see this graphic:

My response:

  • This article is hyperbole (TMZ)
  • How about both sites can co-exist peacefully?
  • Each site serves its own purpose: Google = search and Facebook = social
  • I don’t go to Google to “hang out” – I go to find an answer (quickly…as in 0.18 seconds)
  • I go to Facebook to go on a random walk; to peruse pictures; to stalk stewardesses (not really); to find answers not-quickly
  • I actively search for answers (Google) and also passively search for answers (Facebook) – they’re not mutually exclusive
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Written by Cory Barbot

November 8, 2011 at 10:03 pm

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